Charity

Idris Elba fronts BFI campaign


18 09 2017

British actors Idris Elba and Tilda Swinton front the BFI's Back The Future campaign, which aims to raise funds to ensure the 'talent of tomorrow' are inspired and given the opportunities to succeed in film.

Funds will be raised through BFI Luminous, an online auction which offers exclusive experiences and unique prizes to film fans worldwide, including a private screening of Baby Driver with director Edgar Wright. Elba commented 'Ultimately, what is film for but education?... The BFI sees moving image as a wonderful tool for self-expression, and through it, people learn to engage with film in so many amazing ways. Without their efforts, the landscape of our industry would be much more barren'.

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